Should You Create A Showcase Site Or An E

One of the obvious differences between an ecommerce website and an ordinary business or company website is in the features that it supports. A company website may just house information on the brand’s product and services so users will need to contact the company directly if they want to do business with them. Meanwhile, an ecommerce website works pretty much like how a physical store works. Users can purchase items, arrange for delivery and payments on the same site without the need to call a human person to help them with their order. B2B customer intent is driven by business priorities and backed by a group of other people (stakeholders, teams, company’s customers, end-users). With many people to please, the product research timelines are longer, and the list of requirements for evaluating products is more detailed.

This speaks volumes in terms of our potential growth opportunity with our product mix. Whenever you want to develop a long-term business plan or create a short-term digital marketing campaign, it is necessary to analyze the marketplace. Right below is a sample map that helps you quickly grasp the linkages between online businesses and traffic flows. The Internet provides significant opportunities for many businesses to build closer relationships with their existing customers and suppliers to help achieve customer retention.

On average, ecommerce websites have 12.8 fields in the checkout flow. But you capture all the customer data you need within 6-to-8 fields. No other ecommerce platform has the in-house support and services of BigCommerce.

The best marketing tools in the world won’t help if your site leaves them wanting. I’m ready to start building or already have my own ecommerce store. This protects both the buyer and the seller from any scamming schemes.


Category pages help organize all your products and facilitate discovery. Digitally distracted customers want instant information, especially on mobile devices. So you need to serve them with quick access to the products they crave. A homepage is the first touchpoint between you and a potential customer — you can think of it as a digital storefront for your online business.

Offer users an option to save and re-use their information in an address book — for everyone’s convenience. Revelry knows that swatches are the shortcut to any bride’s wallet when it comes to the bridesmaids’ dresses — not to mention free sample delivery and at-home try-ons for the entire party. Both options have a prominent spot on the e-tailer’s homepage, along with excellent category navigation that allows customers to discover different dress styles, materials, and colors. Now that you know how ecommerce web design differs for B2B websites, let’s circle back to B2C commerce and review a couple of examples.

If you have an ecommerce business or if you are planning to build one, here is a quick guide to building ecommerce websites that attract profits and repeat business. The homepage here should also be very carefully designed, since the user will need to know quickly what you sell, and potentially, at what price. But before a prospect goes to make a purchase, you also need to convince them that the product you offer is also what they need.


Their goal is to increase brand awareness or recruit potential prospects. Currently the main product that we offer is pre-made e-commerce websites, packaged as a ready-to-go Internet business for those wishing to work from home but need a product or service to sell. But a company’s eCommerce transactions are not limited to any single business model. Dell Computer, for example, offers products that attract both businesses and consumers. Therefore, on their website, there are different sections for different types of audiences.

There are a lot of ecommerce websites selling a variety of items now. From clothing pieces to food items to gardening materials, one must be creative to make his or her brand more unique than the other. Even social media accounts are becoming ecommerce platforms and are developed to be ecommerce websites nowadays. The only difference is that on an e-commerce website, you don’t have to deal with a human to be able to buy and get your items delivered to your doorstep.

Finally, showcase websites all have a similar layout with certain essential pages (“About us,” “Our work”, “Contact,” etc.). To stand out among your competitors, you have great creative liberty to change the code and make a more aesthetic website, notably by using custom themes. Examples of E-Business are e-commerce companies and its various internal business activities, auction site, classified site, software and hardware developer site etc. The scripts contained within the site allow users to upload pictures and item descriptions. The owner of the web site does not have to do anything for the daily process to work and business will carry on without any maintenance.

Organizations don’t have to worry about that with BigCommerce, as our hosted ecommerce platform has an average uptime of more than 99.99%. If you don’t feel like creating your store design from scratch, you can take a look around our theme store. With 150+ unique designs, you are bound to find something that pleases your eye. Browse options based on grid type, product catalog layout or industry.

Best Ecommerce Website Design Examples

Smaller organizations can make their sites even more attractive for prospective buyers by investing in high-quality visuals and supporting different payment methods. Fantastic ecommerce website design now is all about functionality and iteration. Launch a new look and collect first-hand insights from your customers. Between conversion optimization, new product landing pages, and seasonal promotions, you’ll always have plenty of ‘design’ work at hand. An on-site search engine is critical to the long-term viability of an ecommerce website, for both large and small businesses.

In addition, the web sites come with meta tags already in place for search engine indexing. We have thirty four different types of e-businesses for sale with over 300 different designs. In addition, we provide the domain names as well as the hosting services. All the fundamentals of the eCommerce business go back a long way to the emergence of the Internet in the 60s, followed by the World Wide Web in 1989 and WiFi in 1997. Together, they have disrupted how we do business for the past couple of decades.

An ecommerce website must be as functional as it is with or without the owners or managers monitoring the site and dealing with their customers every second of the day. With the rise of eCommerce businesses, not only business models but also the structures of the industry and the marketplace have changed. For example, previously, B2B companies sold their products through a network of distributors. But now with the advent of e-commerce, they can bypass distributors and trade directly with customers via a website. If you need less sophisticated but still robust design functionality, we deliver that too.

Our current focus is toward moving into an office, purchasing office equipment and marketing previously developed products. Our vision is to be the best online seller of this product and service. Internet Capabilities will work tirelessly to make every client our supporter. Our product lines are designed to capture this new market, factoring in our easy-to-use templates. Delivering services electronically helps reduce staff costs, transport costs, operating costs, and costs of printing materials.

For customers that follow a 100% online purchase process, it’s possible to better understand their behaviors and adapt your site to improve user experience using analytic tools. We recommend using Matamo Analytics, which is also an open-source analytics tool, meaning you maintain control over your own data! Installable how to create ecommerce website in just a few clicks on your e-commerce website at Gandi. Another advantage of showcase wbsites is that they increase the time table during which people can get to know you. Just like a physical store has its business hours, without a website, your company’s brand awareness is limited to your business hours.

Design Differences Between B2c And B2b Ecommerce Sites

You can also review the best ecommerce themes, picked by our staff. BigCommerce provides you with the technical ‘bricks’ to place at the core of your online operations — no-code page builders, secure check-out, SEO-friendly codebase and more. You can mix and match different ‘bricks’ to assemble a tiny house or a 6-bedroom Victorian mansion. Like B2C stores, B2B websites cater to several customer segments, varying in size, industry, and operational budgets.

Include your return policy and payment method options somewhere where they are seen easily. Some e-commerce website put their policies on their check out page just before the customer pays for an item. You also want to provide detailed product descriptions to help users make informed decisions about your product. As much as possible, add a detailed description of your item’s color, sizes, and functions. This helps you dispute when there are “not as described” comments or reasons of return. To avoid this, we recommend taking inspiration from the big e-commerce sites to make sure your site is within the bounds of customer expectations.

Think higher conversions, repeat purchases, rave reviews and word-of-mouth recommendations. These are significant and can make the difference between the growth and decline of a company. I have questions and would like guidance from an ecommerce expert.

  • To put it simply, digital marketing shifts the focus of communications away from traditional means such as newspapers, radio, and television into blogs, podcasts, social networks, SMS, and such-like.
  • If you need to explain each new step, the selected design isn’t working for your brand.
  • Fujitsu’s on-site search engine is thorough and streamlined, with suggested auto-completes and filters for narrowing down search results.
  • Organizations don’t have to worry about that with BigCommerce, as our hosted ecommerce platform has an average uptime of more than 99.99%.
  • The trick with e-commerce, then, is combining the presentation of a business with engagement that leads visitors towards purchasing.

At present we have been operating out of our home while we put the systems in place. Business that is transacted by transferring data electronically, especially over the internet. E-commerce encompasses a very wide array of transactions; some of the most common are listed below. Guide to everything you need to know about ecommerce website development. Find out how ecommerce has evolved over the years and where it’s headed in the future. After you are done with the initial design, audit each page to determine where you can remove friction and add extra delight to improve your store conversion rates.

Ecommerce Expertise

We may have heard of B2C (business-to-consumer) or B2B (business-to-business) several times before. They are actually the eCommerce business models that describe the eCommerce transactions between an organization and its stakeholders. Sell-side eCommerce often involves using Internet technologies to market products or services.

Advantages Of Using Bigcommerce For Designing A Site

It is still evident up to this day, but developers come up with solutions to better people’s shopping experience. Examples of these solutions are reviews, return policy, and cash on delivery. These features help consumers decide if they should purchase items from an e-commerce website or not. An e-commerce site is also an additional element for building customer trust. Thanks to an e-commerce website, potential customers can view products, their characteristics, and available options.

The information that you will be getting from your customers should only be as minimal and necessary as possible to make it a hassle-free and trust-worthy experience. The next step is to decide on the product that you want to sell. Ecommerce or electronic commerce refers to a business model that involves sales transactions being done on the web.

The once prevalent communication channels, television, and newspaper are now overthrown by search engines and social networks. The static HTML pages have now transformed into sophisticated web apps that accommodate rich media such as online videos and interactive user experiences. BigCommerce is an open-SaaS platform, meaning our technical infrastructure can be easily connected with an array of other applications through APIs. Our platform seamlessly integrates with external apps and can be integrated within larger technical ecosystems.

Think Cro When Designing A Website

That’s why it’s important not to skimp on the appearance of your showcase site, particularly if you sell websites (but we won’t get too much into that type of inception). A showcase website should be efficient and practical, the goal is to present your world, what you sell and how someone can buy it. We currently are on a limited marketing budget which only permits simple forms of advertising such as small email campaign and link exchanges. With funding we will be able to broaden our marketing and increase sales from $2,000 per month to an estimated $20,000 per month. Because of our variety of businesses for sale, two thirds of our customers return as repeat customers. To help ensure the profitability of our customers we give them free marketing materials to help start them with their promotion.

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